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Because litigation is a team sport, developing a playbook to effectively communicate key elements of the trial narrative and case themes to the audience jury is paramount for trial readiness. Thematic case construction begins with the identification of case strengths and vulnerabilities and focuses on the creation of a headline or summary answer to communicate key messages at the jury-level. Equally important as identifying the messages to send to the jury during trial is the method of communicating those messages to the jury. The courtroom is a unique learning environment, and those who understand the psychology of the courtroom are more adept at connecting with the trial jury.